Altana powers agentic trade and enables public-private collaboration on product value chains — the source of truth for where products come from.
The network for trusted trade
Governments worldwide are enacting regulations that require product value chain traceability
Platform capabilities
Navigate the new era of global trade with Altana
The product catalog
The source of truth for product data
Product value chains are centralized in the product catalog—a dynamic, intelligent system of record for product master data. Product information is collected using three sources of information:
- What you know: Altana takes in existing product data and internal supplier records to jump-start value chain creation.
- What AI suggests: AI models connect your data to Altana’s Supply Chain Graph, the world’s largest map of the supply chain, covering ~50% of global trade and 600M+ companies, to reveal hidden upstream connections and risks.
- What suppliers tell you: Expand your knowledge of product value chains by sending traceability requests to suppliers to confirm material composition, collect documents, and verify origin.
Product Passports
Collaborate across the value chain
Altana Product Passports are the digital key for trusted trade. They are a verified, shareable representation of a product's origin story — how it's sourced, manufactured, and moved across borders.
- Buyers improve the visibility and traceability of products upstream.
- Suppliers save time responding to buyer requests downstream.
- Logistics providers consult with their importers to move goods efficiently.
- Regulators pre-validate non-risky shipments before they reach the border.
Powerful analytics
Insight into trade risks & opportunities
Access a single view of all trade activity affecting your business or agency's mission. Prevent major disruptions and protect against profit loss.
- Businesses gain a top-down view of their multi-tier supplier network to model trade disruptions and their impact on revenue.
- Government agencies see and simulate risks to improve the resilience of critical supply chains and prevent the flow of dangerous goods.
AI-assisted workflows
Altana is your 24/7 agent to make every product trade ready
Altana eliminates the outdated, manual scramble across spreadsheets, emails, and legacy systems, and turns border clearance into one fast, defensible, AI-driven workflow.
- Organize product data into one collaborative catalog that illuminates the multi-tier sourcing paths behind every product.
- Automate traceability and request management.
- Automate product classification, duty calculation, and FTA qualification.
- Pre-validate compliance with regulators before goods ship.
The Supply Chain Graph
A dynamic map of the supply chain
Altana's proprietary Supply Chain Graph powers the entire platform. Because Altana is a network, not a static database, companies and agencies using Altana generate supply chain intelligence that doesn’t exist anywhere else, trains AI, and enables collaboration.
- Altana’s AI continuously cleans, deduplicates, and entity resolves data from three sources: 1) proprietary, first-party operations data from logistics partners, 2) public and commercially available data, and 3) customer and partner data, which is held securely in individual, sovereign environments. This map replaces data sources that are othwerwise paid for separately.
- More than half of the Supply Chain Graph comes from exclusive, first-party operations data, making it the world’s largest, most detailed view of how goods move across the globe.
- The Graph dynamically updates as regulations, products, and trade relationships change, ensuring your data is always current.
- Participants control their own data, as a federated model aggregates insights while keeping sensitive data and IP secure.
AI you can trust
How our AI network works
Altana’s AI enables network collaboration that you can actually trust — and which no generic, publicly trained AI can replicate:
- Value chain mapping: Altana’s AI suggests which entities in the Supply Chain Graph are likely in the upstream value chains of products. Companies and suppliers get the opportunity to verify, and agencies have the ability to ask for more information.
- Automated trade and supply chain workflows: Altana’s AI draws from actual product information to handle what’s always been manual: Assigning HS codes, checking FTA eligibility, determining origin, calculating duties, multi-tier supply chain mapping, tariff and disruption simulations, single-source risks, geographic exposure, and screening for violations, including forced labor.
- Product Passports: Product information and attributes suggested by AI travel with the goods as a Product Passport. Logistics providers, agencies, and suppliers work in the Passport to verify information and remediate issues. Trusted trade is pre-cleared for entry, and enforcement is targeted at real risks.
Key features
Manage and automate work across internal teams and external collaborators
Network analysis
Curate, save, and explore networks to investigate for risk or opportunity.
Risk management
Triage risk through AI-assisted task workflows and supplier collaboration.
Request management
Request product information or documents from supply chain partners to fill in gaps in your network.
Trade workflows
Supercharge classification, country of origin determination, FTA qualification, customs clearance, and duty calculation using AI.
Enforcement workflows
Target risky shipments using AI models for more efficient enforcement.
Tariff simulation
Model changing tariff scenarios to understand the impact on costs.
Value chain collaboration
Collaborate with suppliers, logistics providers, and regulators on the platform to build stronger connections.
Disruption modeling
Simulate how disruptions will impact profits or access to critical goods.
Security & compliance
Shared intelligence without sharing data
Trusted across the world's most sensitive environments
Altana operates in some of the world’s most sensitive intelligence and government environments, meeting the highest standards for security and compliance. Our certifications and attestations include FedRAMP High, IC C2E, ISO/IEC 27001, AICPA SOC 2, IRAP, ACSC Essential Eight, Cyber Essentials, Cyber Essentials Plus. We are also In Process for Department of War IL 5 to ensure our platform meets the strictest security requirements for mission-critical operations
Federated learning for public-private collaboration
Altana’s network grows increasingly accurate and valuable through public-private collaboration. Our federated learning model allows customers to integrate data into a dedicated spoke, while safely aggregating insights back to the central hub for the benefit of all participants. This approach ensures the network continuously delivers richer intelligence, while keeping sensitive data and IP fully secure.
Testimonials
Hear what the community is saying about Altana
“What Altana is doing is not only an awesome business enabled by AI, but also matters so much for American national economic security and competitiveness. I'm all in because this matters."
Gina Raimondo,
Former U.S. Secretary of Commerce
Gina Raimondo,
Former U.S. Secretary of Commerce
“Compliant value chains don’t exist in isolation. Altana and Maersk ensure our customers can harness the power of trusted supply and distribution networks — no matter where they operate.”
Lars Karlsson,
Global Head of Trade & Customs Consulting, Maersk
Lars Karlsson,
Global Head of Trade & Customs Consulting, Maersk
“With Altana, we understand how changes in the regulatory and competitive landscape will affect our business. More importantly, Altana enables us to plan a dynamic strategy to grow our business and better serve our customers in a tumultuous trade environment.”
Eileen Smythe,
Vice President of Supply Chain, Arkema
Eileen Smythe,
Vice President of Supply Chain, Arkema
"Supply chain compliance is not optional. Altana’s product network gives us the visibility, traceability, and collaboration to know that we are sourcing from the best partners, both from a competitive and a compliance standpoint."
Brendan Connallon,
VP of Finance, EQI
Brendan Connallon,
VP of Finance, EQI